About Sonders & Sage

Strategic Fashion Industry Consulting

With 10+ years in the fashion industry, Sonders & Sage provides strategic consulting across three core areas: connecting manufacturers with buyers, launching startup fashion brands, and scaling established companies through data-driven growth strategies.

Our approach combines hands-on industry experience with deep network relationships across the global fashion ecosystem. Whether you're a factory seeking consistent production orders, an entrepreneur ready to launch your first collection, or an established brand looking to optimize and grow we deliver honest guidance and measurable results.

We've worked with 100+ clients across manufacturing, brand development, and strategic growth, generating over $50M in revenue impact. Every engagement is built on transparency, industry expertise, and a commitment to your success.

Christopher Sumner - Co-Founder

Christopher Sumner

Co-Founder & Partner

Mazid Hussain - Co-Founder

Mazid Hussain

Co-Founder & Partner

10+
Years Experience

Core Consulting Principles

These values guide every client engagement and business decision we make.

Authenticity

We don't believe in pretending to be something we're not, and we don't expect you to either. Honest conversations lead to better work. We'll tell you what we really think, even if it's not what you want to hear, because that's what builds trust.

Partnership Mindset

You're not just hiring a consultant. You're gaining a partner invested in your success. Your wins are our wins, and we're committed for the long term, not just collecting fees and moving on.

Simplicity

The best solutions are often the simplest ones. We don't overcomplicate things just to look smart. If there's an easier way to achieve your goal, that's the path we'll take. Less clutter, more clarity.

Results Over Ego

We're not here to win design awards or stroke our own ego. We're here to help you achieve your business goals. If a design works and drives results, that's all the validation we need.

Industry Evolution

The fashion industry is constantly changing, and so are we. We stay current with trends, technologies, and market shifts to ensure our strategies remain relevant and effective.

Integrity

We do what we say we're going to do, when we say we're going to do it. If something goes wrong, we own it. No excuses, no passing the buck. You deserve professionals who keep their word.

Our Approach

What Matters Most to Us

Beyond the technical skills and creative process, here's what truly matters when we work together.

1

Understanding Your "Why"

Before we touch a single pixel, we need to understand why your business exists and what problem you're solving. Your mission matters to us because it shapes everything we create together. When we understand your deeper purpose, we can help you communicate it in a way that resonates with the people who need what you offer.

2

Creating Real Impact

Pretty designs are nice, but they're meaningless if they don't move the needle. We care about whether your website actually helps you grow your business, whether it converts visitors into customers, and whether it makes your life easier. That's the stuff that keeps us up at night. If what we build together doesn't make a tangible difference, we haven't done our job.

3

Building Something You're Proud Of

We want you to be genuinely excited to share your website with people. Not just satisfied, but proud. That feeling when you send someone your URL and you can't wait for them to see it? That's what we're after. Your digital presence should reflect the quality and care you put into your actual work.

4

Making the Complex Feel Simple

The digital world is complicated enough. Our job is to make it feel easy. We want you to understand what we're doing and why we're doing it, without the jargon or technical mumbo jumbo. When you work with us, you should feel informed and empowered, never confused or left in the dark.

5

Your Success Beyond This Project

We don't just care about delivering a great website. We care about where your business goes after that. We want to see you succeed long after our project is done. If we can help you get there, whether it's through advice, connections, or future work together, we're all in. Your long-term success matters more to us than any single project.

Top view white office desk with keyboard, coffee cup, headphone and stationery.
Available for
New Projects
The Personal Side

Beyond the Work

When we're not working with clients, you'll probably find us exploring new coffee shops (we're a bit of coffee snobs), reading about psychology and human behavior (it makes us better at what we do), or spending time outdoors hiking and clearing our heads.

We believe in balance. Yes, we love what we do, but we also know that the best ideas come when you step away from the screen. Some of our most creative breakthroughs have happened on a trail or over a good conversation with friends.

We're also big believers in giving back. We mentor aspiring fashion entrepreneurs and frequently share what we've learned along the way. The fashion community has given us so much, and we try to pay that forward whenever we can.

Coffee Enthusiast

Always hunting for the perfect pour-over

Nature Lover

Hiking trails on the weekends

Lifelong Learner

Always reading and expanding knowledge

Mentor

Helping the next generation of creatives

How We Work

Our process is designed to be collaborative, transparent, and focused on getting you real results.

Discovery & Alignment

We start with deep conversations. We want to know everything about your business, your audience, your goals, and your challenges. This isn't a checkbox exercise. We're genuinely interested in understanding what makes your business tick and what success looks like for you.

Usually takes 1-2 weeks

Strategy & Planning

Based on what we've learned, we develop a strategic approach tailored to your specific situation. No templates, no recycled ideas. Just a clear plan for how we're going to achieve your goals. We'll present this to you and we'll refine it together until it feels right.

Usually takes 1 week

Design & Development

This is where the magic happens. We'll create designs that align with your brand and your goals, then build them into a fully functional website. We'll keep you in the loop throughout the process, getting your feedback at key milestones. No surprises, no mystery.

Usually takes 3-6 weeks

Launch & Beyond

Once you're happy with everything, we launch. But that's not where our relationship ends. We'll make sure everything's running smoothly and we're available for questions, tweaks, or future projects. Your success is our success, and we're here to support you as you grow.

Ongoing support available

Let's Build Something Great Together

If what you've read here resonates with you, there's a good chance we'd work well together.

We're selective about the projects we take on because we want to give each client the attention and dedication they deserve. If you're looking for a partner who genuinely cares about your success, let's talk.

10+
Years of Experience
50+
Projects Delivered
98%
Client Satisfaction